Utica Club was the first beer that was sold when Prohibition ended in 1933. Imagine how good it must have tasted that night. Which is funny, because online reviews for the cheap lager describe it as tasting like crap. Regardless, they sure knew their demographic.
Internal documents obtained by the Massachusetts attorney general as part of a new lawsuit are the clearest indication yet that the e-cigarette giant aimed its early advertising at young people who had never smoked.
As my brand block list swelled, I ran into a similar issue. Every day, I spent an hour or two diligently blocking brands, but more would surface to take their place. I could never quite reach the post-brand Twitter experience I craved.
In 1995 Pepsi ran a promotion where people could collect Pepsi Points and then trade them in for Pepsi Stuff. A T‑shirt was 75 points, sunglasses were 175 points — and apparently a military Harrier Jet could be yours for 7 million Pepsi Points.
Andrew Cushing, a Brooklyn-based copywriter, gave a challenge to Twitter to send him the name of a fake startup company and he'd provide apropos ad copy that you'd see in the New York City subways. The results don't disappoint.
Ten years ago, Folgers coffee first aired their now-infamous "Coming Home" ad. Little did they know, it would go on to inspire everything from parody videos to severely NSFW fan fiction. Here, GQ talks to the people involved in this holiday miracle.